Published inBootcampFind The Right Mutual Fund with Just One Click…The ProblemJun 21, 2023Jun 21, 2023
UX Case Study: Reducing churn with successful user onboarding for an email marketing softwareProject BackgroundFeb 7, 2023Feb 7, 2023
Usability Testing Case Study: Improving design based on user feedback & dataUsability testing was a part of full case study, please read the overview section which will take minimum 2 minutes to understand the…Feb 2, 2023Feb 2, 2023
Intercom VS Drift: How two close competitors use positioning to differentiate themselves in a…“Positioning is the message you take to market, how you describe what you do, and what you front-load and communicate FIRST so people can…Jan 18, 2021Jan 18, 2021
How Harshal Katre built Profitbooks from 0 to 65k+ customers in less than 8 years | Front-Runner…This article comes from the podcast interview I did with Harshal KatreJan 12, 2021Jan 12, 2021
How I built a uniquely positioned SaaS website that converts visitors into customers (CASE STUDY)Short answer? I built it using customer research, conversion copywriting and modern design principles (read case study to learn the step…Sep 15, 2020Sep 15, 2020
ConvertKit’s 5 strategies to convert website visitors into paid customersIn this case study, we will take a look at ConvertKit’s product messaging, positioning and learn how their website converts visitors into…Sep 12, 2020Sep 12, 2020
9 Things I’ve Learned — Jason Fried founder of Basecamp at Big OmahaMy takeaways & personal notes from Jason Fried’s talk about what he has learned building a company committed to making the best web-based…Aug 28, 2020Aug 28, 2020
How I turned LinkedIn into a Powerful B2B Lead Generation Channel (revealing my exact strategy)Hello medium readers,Dec 4, 2019Dec 4, 2019
Published inThoughts And IdeasHow Being a Straight “A” Student Harms Your Business.FULL DISCLOSURE — I was always an “A” student.Oct 19, 20182Oct 19, 20182